Strategy
Director

Creative strategist specializing in campaign and brand strategies with experience working with the biggest names in sports, fashion, retail, and more.

Back to work

Selected Work

4 projects
Air Max 1 Ugly Duckling key art collage
Product PositioningNike

Air Max 1 "Ugly Duckling"

Product strategy and launch campaign born out of an insight about Gen-Z that resulted in a global brand repositioning.

This Week in SNKRS campaign graphic
Content StrategySNKRS

This Week in SNKRS

Content strategy for Nike's SNKRS app to increase weekly app opens and maximize time spent in app.

Target x Pokemon launch campaign photo
Go-To-Market StrategyTarget

Target x Pokémon Launch

Campaign strategy to celebrate Pokémon's 30th anniversary at Target, created for superfans by the superfans.

Backbone handheld controller campaign still
Go-To-Market StrategyBackbone

Backbone

An above-the-line campaign for gaming startup Backbone's new handheld controller, launched in partnership with PlayStation.

About

I’m a Strategy Director with over fourteen years of experience developing brand, campaign, and social strategies for some of the most recognizable names in fashion, sportswear, media, and more.

Originally from Portland, OR, I’ve made my way to New York via a spell in Washington, DC.

Outside of work I’m an avid soccer player, golfer, and all around outdoors person. I love to eat, drink, try new things, and travel the world.

Let's build
something.

noahkane@gmail.com